9 October 2026
Why is Dubai gold sold by the tola? It's not 10 grams
The tola is a traditional South Asian weight of 11.664 grams, and South Asian buyers in Dubai still use it. Today 22K costs about 4,668 dirhams for 10 grams and about 5,444 dirhams for one tola. Always check whether a quote is per gram, per 10 grams or per tola.
Transcript
Why is Dubai gold sold by the tola? It's a traditional South Asian weight, and South Asian buyers still use it. Now, most people think a tola is ten grams. It isn't. It's eleven point six six four grams. Today, 22 karat is about four sixty-seven dirhams a gram, up six dirhams. Ten grams is around four thousand six sixty-eight. One tola? About five thousand four hundred forty-four dirhams. So always ask: grams or tola? Follow for tomorrow's rate.
